Questions Close Deals
90-Day Workbook
- 🧠 Turn the question-first framework into a daily habit, not a one-time read
- 🔁 90 days of drills, fill-in scripts, and real deal scenarios
- 📈 Track your own wins, losses, and the exact question that moved each one
- 📓 Built to sit open on your desk, not on a shelf
Reading the Book Is Step One.
This Is Step Two.
Questions Close Deals teaches you the system. Most people read it, nod along, and never actually change how they show up in a real conversation. The workbook exists to close that gap.
Reading Isn't Training
You can read Questions Close Deals in an afternoon. That doesn't mean you can run the framework under pressure when a real prospect pushes back.
Repetition Builds the Reflex
The best closers don't think about which question to ask — it's automatic. That only happens after you've run the sequence dozens of times, not once.
Your Deals, Not Generic Examples
Every exercise asks you to plug in your actual prospects, your actual objections, your actual deals — not a hypothetical case study.
A Record You Can Look Back On
90 days from now you'll have a written log of exactly which questions worked on which type of buyer — your own personal playbook.
What's Inside
One module per chapter — built to drill, not just read
Why Telling Kills Deals
Diagnose your own worst pitching habits and rewrite three of them into questions.
The Control Framework
Drill the exact question sequence against your current top 5 open deals.
Objection Alchemy
Log every stall and brush-off you hear this month and script the question that reopens it.
The Close Without Closing
Practice leading a prospect to their own yes — without ever asking for the close.
Speaking in Questions
Daily reps that retrain your default response from statement to question.
The Science of Silence
Timed silence drills so the pause stops feeling uncomfortable and starts working for you.
"The book gave me the theory. The workbook is what actually got the questions out of my head and into my mouth on real calls."
"I've done sales training before. This is the first one where I actually finished all 90 days."
"Logging my actual deals instead of generic examples is what made it stick."
Before You Get Started
Do I need to buy the book too?
No, but it helps. The workbook references the frameworks from Questions Close Deals directly — you can use it alongside the book or as a refresher if you've already read it.
Is this a PDF or a physical workbook?
It ships to you as a physical workbook you can write in — built to sit on your desk, not a screen.
How long does it take to complete?
It's designed as a 90-day program, roughly 10-15 minutes a day, but you can move at your own pace.
What if I get stuck on an exercise?
Every exercise includes a worked example first, so you always have a model to follow before doing your own.
Stop Reading About It.
Start Training It.
90 days from now you could still just know the system — or you could be running it without thinking.
Haven't read the book yet? Get Questions Close Deals →